The Pokémon Company (TPC) and Niantic have unveiled their plans to enhance the gaming experience for Indian players of the popular mobile game Pokémon GO. This announcement coincided with the celebration of Hindi Divas on September 14, 2023. The key highlights of this initiative are the introduction of Hindi language support for Pokémon GO and the renaming of over 800 Pokémon in Hindi.
Pokémon, an iconic franchise that has captivated audiences worldwide since its inception in 1996, has a rich history of bringing people together through its lovable creatures. With over 1,000 Pokémon to date, the franchise continues to evolve and engage fans of all ages.
Recognizing the ever-growing Indian fanbase, TPC has taken steps to make Pokémon more relatable to Indian players by renaming a significant number of Pokémon in Hindi. This move aims to enhance the connection between players and the creatures they encounter in the game.
The introduction of Hindi language support in Pokémon GO is a significant milestone. It allows Indian players to immerse themselves fully in the Pokémon GO universe, promoting inclusivity and engagement among the gaming community. Since its launch in 2016, Pokémon GO has added numerous Pokéstops across India, further demonstrating Niantic’s commitment to the Indian market.
In celebration of the Hindi localization, Niantic is hosting a month-long special event for Indian players, featuring Field Research, Timed Research, and Bonuses with special rewards. Additionally, pricing for coin bundles on Google Play and Apple Stores has been adjusted to increase accessibility, and an exclusive coin bonus has been introduced for the Pokémon GO Web Store.
To make this occasion even more special, TPC has released a short film titled “The Journey of One Dream” in Hindi, Tamil, Telugu, and Bengali. The film revolves around a father and son, emphasizing the importance of family bonds and the potential to turn aspirations into reality. This heartwarming story is designed to resonate with audiences of all ages and can be viewed on the Pokémon Asia Official YouTube channel.
Takato Utsunomiya, Chief Operating Officer of The Pokémon Company, expressed the company’s commitment to India and its long-term vision for the market. Pokémon aims to establish a strong presence in India and continue enriching the Pokémon world alongside its dedicated fan community.
As Pokémon focuses on expanding its presence in India, more exciting activities and initiatives are on the horizon for Indian fans. Stay tuned for further developments in the world of Pokémon.
For more information about The Pokémon Company and Niantic Labs, please visit their official websites.
- The Pokémon Company: Manages the Pokémon brand, including video games, trading card games, animated TV series and movies, merchandise, and Pokémon Center stores.
- Pokémon: A multimedia franchise that originated with video games and expanded into trading card games, TV anime, movies, apps, and merchandise, known and loved worldwide.
Official Web Pages:
- Pokédex: Link
- Pokémon GO
- The Journey of One Dream:
About Niantic: Niantic develops augmented reality technology, including the Lightship platform, which powers real-world metaverse experiences. Their popular games include Pokémon GO, Pikmin Bloom, and Peridot. Visit nianticlabs.com for more information.
